The Power of Thinking as Others

While working in marketing, one learns many skills that help you get through your day to day and accomplish your work in a fantastic way. When we grow up, we are taught think for ourselves and what we want. But something I have learned from my marketing work is to think from the mind of others.

In marketing, one always has to know their target audience, but it’s not just knowing who they are but it’s also thinking about what they do and think. You need to be able to get in the minds of your target audience and develop a strategy from the information you gather.

I believe that all marketers need to learn this skill, and I believe that it will help them in their future in marketing. This skill will for sure give you something different that companies will really value and that will make your work more efficient and remarkable.